Audrianna Chappell
Major: Kinesiology
Fun Fact: like to sing!
Talia Putman
Major: Soon to be Psychology
Fun Fact: Was vegetarian for four years.
Jean Baudrillard's 1981 novel called Simulacra and Simulation talked about his examination between the relationships of reality, symbols, and society. Baudrillard describes the simulacra as being a representation of an original thing that no longer exists, while he describes the simulation as the “hyperreal” where we depend on mostly symbols and mistake them as reality. When talking about the media, both Baudrillard’s idea of simulation and simulacra play a huge role in the reality of the advertisements.
In 1984 Apple released their announcement that they will introduce the first Macintosh, the first mouse-driven computer. At the time of the release, there was only HP and IBM was becoming one of Apple's top competitors. This was the first technological change that allowed individuals freedom of choice when it came to using their technological products.
Baig, Edward C. “Before Apple IPods and IPhones, There Was Sony Walkman. 40 Years of Portable Music.” USA Today, 1 July 2019, sonoma.idm.oclc.org/login?url=https://www-proquest-com.sonoma.idm.oclc.org/docview/2249659993?accountid=13949.
Baudrillard, Jean, and Sheila Faria Glaser. Simulacra and Simulation. Univ. of Michigan Press, 2019.
Friedman, Ted. "Apple’s 1984: the introduction of the Macintosh in the cultural history of personal computers." Society for the History of Technology Convention. 1997.Apple Ad
Gibson, William. Neuromancer:. Penguin Putnam, 1984.
Mark Toncar, and James Munch. “Consumer Responses to Tropes in Print Advertising.” Journal of Advertising, vol. 30, no. 1, 2001, pp. 55–65. JSTOR, www.jstor.org/stable/4189170. Accessed 17 Nov. 2020.
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